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1
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Article
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Is Impulse Purchasing Really a Useful Concept for Marketing Decisions?

Kollat, David T. ; Willett, Ronald P.

Journal of Marketing, 1 January 1969, Vol.33(1), pp.79-83 [Peer Reviewed Journal]

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2
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Article
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Customer Impulse Purchasing Behavior

Kollat, David T. ; Willett, Ronald P.

Journal of Marketing Research, 1 February 1967, Vol.4(1), pp.21-31 [Peer Reviewed Journal]

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3
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Article
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Customer Impulse Purchasing Behavior: Some Research Notes and a Reply

Willett, Ronald P. ; Kollat, David T.

Journal of Marketing Research, 1 August 1968, Vol.5(3), pp.326-330 [Peer Reviewed Journal]

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4
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Article
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Personality measures and market segmentation: Evidence favors interaction view

Engel, James F ; Kollat, David T ; Blackwell, Roger D

Business Horizons, 1969, Vol.12(3), pp.61-70 [Peer Reviewed Journal]

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5
Material Type:
Article
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Current Problems in Consumer Behavior Research

Kollat, David T. ; Engel, James F. ; Blackwell, Roger D.

Journal of Marketing Research, 1 August 1970, Vol.7(3), pp.327-332 [Peer Reviewed Journal]

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6
Consumer Behavior
Material Type:
Review
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Consumer Behavior

Hartley, Robert F. ; Engel, James F. ; Kollat, David T. ; Blackwell, Roger D.

Journal of Marketing, 04/1974, Vol.38(2), p.107 [Peer Reviewed Journal]

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7
Cases in Consumer Behavior
Material Type:
Review
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Cases in Consumer Behavior

Pollay, Richard W. ; Blackwell, Roger D. ; Engel, James F. ; Kollat, David T.

Journal of Marketing, 04/1970, Vol.34(2), p.103 [Peer Reviewed Journal]

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8
Strategic Marketing
Material Type:
Review
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Strategic Marketing

Rockwood, Persis Emmett ; Kollat, David T. ; Blackwell, Roger D. ; Robeson, James F.

Journal of Marketing, 04/1973, Vol.37(2), p.114 [Peer Reviewed Journal]

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9
Consumer Behavior
Material Type:
Review
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Consumer Behavior

Scott, Carol A. ; Engel, James F. ; Blackwell, Roger D. ; Kollat, David T. ; Hawkins, Del I. ; Coney, Kenneth A. ; Best, Roger J. ; Loudon, David L. ; Bitta, Albert J. Della ; Runyon, Kenneth E. ; Schiffman, Leon G. ; Kanuk, Leslie Lazar ; Zaltman, Gerald ; Wallendorf, Melanie

Journal of Marketing, 24/1981, Vol.45(1), p.160 [Peer Reviewed Journal]

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